About Michele
Currently I'm working as an Analytics Engineer at Spotify. I'm a full-stack data nerd working in visualisation, analytics, engineering and solution architecture. I believe in the power of data as a force for change in our lives and the world around us. My professional passion is planning and implementing data strategies to enable teams to embrace data-driven decision making.
I am based in Amsterdam and have spent time living in Lisbon, Cape Town and Atlanta. When I'm not working or catching flights, I enjoy a swim in the icy Atlantic, skating by the seaside, surfing, dinner parties, craft beer, a good bagel and petting all the friendly dogs.
Certifications
Resume
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Work Experience
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Senior Analytics Engineer
Spotify - Amsterdam - Oct 2022 to CurrentBuilding insights & analytics for client developers to help to unlock the potential of human creativity—by giving a million creative artists the opportunity to live off their art and billions of fans the opportunity to enjoy and be inspired by it.
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Freelance Data Consultant
Michele Brooks - Remote - Dec 2021 to Oct 2022Working with clients to build out their data & analytics strategies using Python, Looker, Tableau, and PowerBI.
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Co-Founder
The DeFi Lab - Lisbon - Jun 2021 to Oct 2022Founded a web3 studio building decentralised products. We focus on rapid product development and deployment--fail fast, learn faster. Currently built MVPs for two projects, Koi Capital and Cardol.io, with more in the pipeline. Still involved in this project part-time.
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Senior Data Consultant
Keyrus - Cape Town - Apr 2020 to May 2021Deployed and maintained a data platform team to deliver digital insights to banking teams across 10 countries. Advised clients in banking, consumer goods, mining and medical industries on analytics software and cloud architecture to support their data roadmaps and business goals.
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Senior Database Specialist
Tencent Africa - Cape Town - Feb 2019 to Mar 2020Built & maintained a serverless, cloud-based data lake architecture in AWS that translated raw log data generated by mobile music streaming application into actionable business insights for 80+ users in South Africa, Hong Kong, China and Thailand.
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Business Intelligence Developer & Analyst
Rhino Africa - Cape Town - Mar 2017 to Jan 2019Built & maintained ETLs to integrate data across proprietary and enterprise software environments. Built reporting tools to support marketing, sales, product and finance departments and established company standards for developing in PowerBI and SSRS using git workflow.
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Business Intelligence Report Developer
Cardlytics - Sept 2015 to Jan 2017Built tools using SSRS & Tableau to deliver self-service BI to over 200 users via SharePoint. Optimized SQL queries and ETL processes to return results in seconds from data warehouse with tables of 50+ billion rows
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Education
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MSc in Geographic Information Science & Technology
Georgia Institute of Technology - 2014 - 2015 -
Bsc in International Development with Environment & Society
University of East Anglia - 2010 - 2013 -
International Baccalaureate Diploma
Marietta High School - 2008 - 2010
Services
Data Analytics
Turn information into insight through concise, actionable analyses to enable stakeholders to make data-driven decisions.
Data Visualisation
Visual communication cuts through the noise and leverages the brain’s natural abilities to see, interpret and organise.
Data Engineering
Transform raw data into organised, streamlined tables for reporting though data pipelines, wrangling and ETL processes.
Database Management
Design and organise well-structured repositories to streamline data development downstream.
Data Communications & Training
Tell data-driven stories and build data literacy through clear clearly communicated reports and team training resources.
Solutions Architecture
Build secure, reliable, resilient and cost-effective architectures to deliver data as a service in your business.