Sales Report

Automated daily report on sales figures at individual, team and company level

Overview

Automated reports with row-level security delivered daily via email to track company sales by consultant and team. Built in SSRS, these reports track a a sales consultant’s performance each month alongside their overall team performance. In addition to an SSRS report, I built a custom SSIS package to generate each report daily and email it to the correct consultant and their manager. This secure delivery method ensured that consultants could not access other team members reports, but were able to track their individual performance and monitor their monthly commissions. These reports were also used in quarterly performance reviews for the sales teams.

Analytical Concepts

  • Actual vs Target Monthly Progress
  • Conversion Rate
  • Segmentation by Lead Source
  • Lead Time
  • Sale vs Profit
  • Individual vs Team vs Company

Data Stack

  • MySQL
  • Pentaho
  • SSRS
  • SSIS

About Michele

Data Analyst, Engineer and Consultant. Building data-driven solutions for businesses since 2015. Passionate about helping clients to plan and implement data strategies to enable their teams to embrace the data revolution.

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